AVEDA AND GREEN INGREDIENTS
We connect our Mission with product development by using what we define to be green ingredients whenever possible. At Aveda, our goal is to ensure our products will benefit our guests through exceptional performance, while we deliver our continued promise of environmental and social responsibility. Aveda’s products are formulated without parabens, phthalates and sodium lauryl sulfate.
We work hard to ensure that ecological and cultural diversity is represented by responsibly sourcing key ingredients from different habitats all over the world. Through fair compensation, we positively impact the people and economies from which some of our products’ ingredients are sourced.
Organic Way (Oway)
Organic Way (Oway) is the world’s first professional organic hair color, care and styling line with biodynamic, organic and fair-trade ingredients. Oway’s green chemists hand select the highest quality formulations to achieve professional results without the use of common salon toxins. Oway lets you immerse yourself in a multi-sensory, non-toxic salon experience with active botanicals and pure essential oils.
From Farm to Chair
Oway’s organic salon products take root on their family’s biodynamic farms in Bologna, Italy – where Italian quality meets nature.
Oway insiders call it OrtOfficina; where they grow, pick and distill their pure organic extracts, essential oils and hydrolates with zero chemicals, in accordance with biodynamic farming standards.
We are an Organic Way Concept Salon located in Havre de Grace, Maryland, bringing you OWay ammonia free hair color, and vegan, gluten free, cruelty free organic hair care products.